VANITY GROUP activates retail brands through hotel bathroom amenities, supported with creative services and partnerships. Our company is dedicated to elevating hotel amenities from essential items to an experience that rivals even the sweetest suite.

As VANITY GROUP continues to grow, we’re committed to working sustainably ensuring our impact on the environment is minimised and our contribution to the communities in which we operate supports a sustainable future.

We offer responsible and sustainable methods for our products’ packaging and processes including:

• Formulations free of controversial ingredients
• Eco-friendly packaging including recyclable materials, EcoPure technology, and refillable solutions
• Compliance with international regulations on cosmetic products
• Use of natural origin ingredients
• Not testing on animals

Learn more about VANITY GROUP at vanitygroup.com.

Environmental Action:

Vanity Group is a NoCO2 business certified as carbon neutral by the Carbon Reduction Institute (CRI) under the NoCO2 Program. To achieve this status, Vanity Group undertook the following process:

1. Vanity Group commissioned a NoCO2 audit from CRI to measure their operational carbon footprint for the FY2023. CRI’s NoCO2 audit follows the standards outlined by the World Business Council for Sustainable Development’s Greenhouse Gas Protocol Corporate Accounting and Reporting Standard (1), in addition to the international standard ISO 14064.1 (2),
2. Have committed to offset their unavoidable emissions through the purchase of units in approved projects under the Verified Carbon Standard (VCS), and
3. Vanity Group have committed to ongoing annual auditing of their emissions.

What Carbon Credit Projects does Vanity Group purchase offsets from?

India Clean Energy from Biomass

The aim of Biomass projects is to utilize agricultural waste or other non-renewable biomass residues as fuel to generate power and to lower the plants’ dependence on the local grid for electricity. Before the implementation of the project, the electricity needs of such plants were met by power from a coal dominated grid. To meet the rising energy demands in production, a new efficient biomass boiler was installed together with a steam turbine, producing both steam and electricity. The new boilers are fuelled with locally available agricultural waste instead of traditional, emission-intensive coal.

Before the start of the project, these agricultural residues were not used. They were either burned without harnessing the resulting thermal energy, or simply left to decay, thereby generating methane emissions. The plant’s steam and electricity requirements can be now supplied by the new cogeneration unit. The investment required for the installation of the new cogeneration unit could not have been raised were it not for the revenue from sales of carbon credits.